Published on 1st June 2018

people crossing road

A new traffic layout for Cheltenham town centre will begin, as a trial, on 28 June, two days later than previously stated.

The changes are the fourth phase of the Cheltenham Transport Plan, Cheltenham Borough Council’s (CBC) vision for a better town centre which will improve the environment, boost the local economy and improve traffic management. This phase focuses on changes to the road layout around the area known locally as ‘Boots Corner’.

The trial closure of Boots Corner will be carried out under an experimental traffic regulation order (TRO) from 28 June. This is two days later than originally planned due to a legal process whereby traffic regulations must be advertised through the local media for at least seven days before the launch.

Councillor Andrew McKinlay, cabinet member for development and safety at Cheltenham Borough Council, says: "The trial closure of Boots Corner will now start on 28 June, two days later than originally planned, and traffic signs advising of the date and road changes will be put in place at key points in Cheltenham from Monday (4 June).

“This is a really important step forward for the transport plan. Whilst we appreciate there will be an initial disruption as people adapt to the changes and develop new routines, the bigger picture is the benefit to the town centre environment, with an improvement in air quality, better traffic management, and in turn a boost to the local economy.” 

The closure will affect the section of Clarence Street through ‘Boots Corner’, North Street, Clarence Parade and Pittville Street to Imperial Circus. These streets will be covered with exemptions for taxis, cycles, loading or unloading between 6pm and 10am and some other exempt vehicles. Traffic signs advising of the changes will be put in place at key points in Cheltenham from 4 June.

Changes to the traffic layout in the town centre will improve pedestrian, cycle and public transport access and reduce car use in the town centre. With the aim of creating a space for people to enjoy, the High Street will see installation of new timber planters, timber seating areas and more cycle stands.

Cllr Vernon Smith, cabinet member for highways at Gloucestershire County Council, said: “The county council is carrying out the road works for the borough council’s Cheltenham Transport Plan. This trial closure of Boots corner will allow the county council to understand the impact of the changes on the wider network before a final decision is taken.

“We have a duty to let the public know about these changes through legal and appropriate channels which is why we’re now starting two days later than planned. We’re sorry for any inconvenience this causes residents or businesses.”

Phil Martin, manager at the Brewery Quarter said: “This trial will be good for the town centre economy as it will offer greater access for everyone to enjoy the retail and leisure offer throughout the town.”

New blue badge spaces have been created in Crescent Terrace; Inner Promenade; Grosvenor Place South; Imperial Square (Eastern arm); and Clarence Street. Blue badge parking is also available in Cheltenham Borough Council car parks. The council also runs a Shopmobility scheme where residents and visitors can register and pre-book wheelchairs, motorised scooter or other required equipment. Call 01242 255333 or email to register and use the service.

Residents and visitors are encouraged to share their feedback about the trial scheme formally at when it goes live on 28 June 2018.

More information can be found at: and

Media enquiries on the development and aims of the Cheltenham Transport Plan should be made to Laura Carter, Cheltenham Borough Council, 01242 264154, email

Media enquiries on the highways works being carried out for the Cheltenham Transport Plan should be made to Gloucestershire County Council, 01452 427550, email

Additional notes
The Cheltenham Transport Plan has been split into phases to limit disruption. Phases one, two and three are now complete and monitoring shows they are working well.