Published on 18th July 2012

five pound notes

Projects in Cheltenham have received a share of £156,500 from the Promoting Cheltenham Fund. This is a pot of money from the Government’s new homes bonus.

A panel comprising councillors and partners evaluated 42 applications against five outcomes, and the final list was approved at the council’s cabinet meeting last night (Tuesday 17 July).

The successful schemes had to demonstrate how they would stimulate economic and business growth in the town.

Some examples of the projects given a helping hand include projects like the Cheltenham Poetry Festival, Cheltenham Dance Festival, part funding the rebuild of platform 2 at Cheltenham Racecourse station, the town centre Christmas lights switch on, the Suffolk Traders community website project, Cheltenham Comedy Festival, and Top of the Shops Awards.

Organisations were invited to bid for funding for initiatives that would produce economic outputs which are measurable, but also have lasting economic benefits for Cheltenham and the local community. Up to £20,000 funding was available to each successful project, although larger bids for multiple events were considered.

Councillor Steve Jordan, leader for Cheltenham Borough Council, said: “We are really pleased to be able to provide this funding for these projects. They will make a real difference and benefit the town.”

Richard Gibson, strategy and engagement manager, added: “In total we received 42 applications, with a cumulative request for £532,000, which meant that the panel had to make some tough decisions.

“Overall we were very impressed with the standard and range of the projects put forward. We are particularly pleased to be able to support the continued development of projects such as the Cheltenham Design Festival, which we funded for the first time last year, that are now looking to grow and expand.”

The sum allocated to the successful fifteen projects totals £96,350, leaving £60,000 to be allocated to the remaining projects subject to more information being received and further feedback from the assessment panel.

For press enquiries contact: Kelly Carter, communications officer, telephone 01242 264154, email

Notes: See our website for the projects which have been allocated funding.